Grok Bot · Custom AI assistants

Custom AI assistants for your staff and website visitors

Grok Bot assistants are trained on your documents and services, scoped to answer what they should, and hand over to a real person when they shouldn’t. We build them, launch them and keep tuning them.

What’s included

  • Scoped assistants
  • Trained on your documents
  • Guardrails and hand-off
  • Website chat widgets

What we do

Assistants that know your business and their limits

Scoped assistants

An internal helper for policies, procedures and product knowledge, or a front-of-house assistant for website visitors. Each one has a clear job and clear boundaries.

Trained on your documents

Built on your own material, such as service descriptions, FAQs, policies and guides, so answers reflect how your business actually works and stay current as content changes.

Guardrails and hand-off

Assistants stick to approved topics, say when they don’t know, and pass the conversation to your team instead of guessing.

Website chat widgets

A lightweight chat widget styled to fit your site. We run one on our own website, so try the Ask us button to see how it feels.

How it works

A clear, step-by-step approach

  1. 1

    Scope

    Agree who it serves, what it covers, what is off-limits and how hand-offs reach your team.

  2. 2

    Build

    Gather your documents, set up the assistant and write its guardrails.

  3. 3

    Test

    Try it with real questions, including awkward ones, before anyone else sees it.

  4. 4

    Launch and tune

    Go live, review conversations and refine answers and content over time.

Who it’s for

  • Businesses answering the same customer questions every day
  • Teams that struggle to find answers in policies and procedures
  • Websites that need to help and qualify visitors out of hours
  • Owners who want AI help without risking off-brand answers

What you come away with

  • Consistent answers drawn from your own content
  • Visitors who get help any time, with a clear route to a person
  • Fewer repetitive questions landing on your team
  • An assistant that improves as real conversations are reviewed

FAQs

Common questions

Will it make things up?

Guardrails keep it to your content, and it is instructed to say when it doesn’t know and offer a hand-off. No AI is perfect, so we design it to fail safely and review conversations to catch weak answers.

Can it go on our existing website?

Usually, yes. The widget is added with a small snippet and works with WordPress and most site builders. We match it to your colours and tone of voice.

What happens to conversation data?

We agree up front what is stored, for how long and who can see it, and set the assistant up to fit your UK GDPR obligations and privacy notice.

Is it a one-off build?

It doesn’t have to be. Assistants get better with ongoing tuning: reviewing conversations, updating content as your services change and adjusting guardrails.

Want an assistant that knows your business?

Book a discovery call and we’ll scope what your assistant should and shouldn’t do.

Book a discovery call